
I heard
about this several months ago. It’s
beginning to get worldwide attention.
Police have
finally discovered why Tide laundry detergent is fast becoming one of the
most-stolen item from shops and grocery stores in recent months - drug addicts
are selling it or exchanging it to buy crack.
The pricey
detergent - which has been America's number one since it was first released in
1946 - is known as 'liquid gold' on the streets, with a 150-ounce bottle going
for either $5 cash or $10 of weed or crack cocaine.
In grocery
stores, it sells at upwards of $20 per 150-ounce bottle, about 50 per cent more
than the average liquid detergent so is easily sold on to privately-owned
retail stores for a profit.
Police first
reported the strange crime wave sweeping the nation in March of last year and
were baffled as to the sudden surge in theft of the highly-recognizable brand.
An
investigation headed by Sergeant Aubrey Thompson in Maryland found some
explanation as to why.
The bright
orange jugs became ad hoc street currency due to the fact it was such a popular
house-hold name - whatever the income - and people were not prepared to forego
buying the brand even in recessionary times because it was associated with
quality.
More here
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